Define the role of the Public Information Officer during an emergency response.

The role of the Public Information Officer (PIO) during an emergency response is crucial for ensuring that accurate and timely information is disseminated to the media and the public. The PIO acts as the liaison between the agency and the public, handling inquiries from reporters, providing press releases, and updating social media channels with relevant information regarding the incident. This communication helps to manage public expectations, provide safety information, and prevent the spread of misinformation. By keeping the public informed, the PIO plays a vital role in maintaining transparency and trust during emergency situations.

The focus on information dissemination distinguishes this role from others, as coordinating rescue operations, managing internal communications, and assessing damage involve different responsibilities that do not primarily include public communication.